Subventions et des contributions :
Subvention ou bourse octroyée s'appliquant à plus d'un exercice financier (2017-2018 à 2018-2019).
VerticalScope, Inc. owns and operates one of the most highly visited networks of online forums, which consistsx000D
of approximately 1200 sites representing social communities across a diverse set of verticals (categories),x000D
including automotive, powersports, pets, technology, collectibles, and health. These online discussion forumsx000D
attract thousands of active discussions every day regarding products and services from a variety of businesses.x000D
Therefore, VerticalScope is in an unique position to glean insights from the vast amount of rich unstructuredx000D
information generated by its forum users.x000D
In this research project Dr. Christopher Collins and his team at the Vialab at UOIT will devise new measures ofx000D
the engagement of users in online discussion forums, and the quality of the discussion taking place. Thesex000D
measures will then be made available to VerticalScope analysts using custom-designed web-based datax000D
visualization tools. The tools created in this project will allow VerticalScope to monitor the health ofx000D
discussion forums in order to detect, amongst millions of posts, sources of user dissatisfaction which may leadx000D
to loss of participation. This will provide an opportunity for interventions to retain users. The visualizationx000D
tools will also help VerticalScope discover users who are contributing positively to discussions, in order tox000D
promote these discussions to the front page of a forum and increase engagement and participation.